The Importance of Non-Verbal Communication

When verbally communicating with others we don’t usually think about our body language; it’s instinctive rather than an intentional decision. But non-verbal actions can send strong meanings and affect the words you say, both positively and negatively.

Being aware of your own non-verbal communication can help you connect with colleagues more effectively, and being able to read the body language of others can help you properly understand a scenario in the workplace.

There are many forms of non-verbal communication, such as facial expressions, posture, eye contact and touch. All of these can either change or emphasise the tone of what you are saying. For example, a colleague is more likely to engage with you if you have a friendly tone of voice, smile and make eye contact. It can be difficult for a colleague to want to approach you if you are slouched over, frowning and grumbling.

There are many reasons why non-verbal communication is important in the workplace, including:

Making a positive first impression

The way you non-verbally communicate can show what kind of person you are, and this can influence someone’s first impression of you. When meeting new colleagues, for example, they may find you approachable and trustworthy if you smile and maintain a positive attitude.

Showing respect

Even something as simple as nodding while listening to someone can make them feel valued. Active listening and a kind tone of voice can show your colleagues that you care about what they have to say. This will lead to positive relationships in the workplace.

Showing confidence

Straightening your back and keeping your head up can help you feel more confident. Even if you are feeling nervous or frightened, your body language can hide this. Showing confidence will also help you build trust with your colleagues.

Understanding and supporting others

Identifying someone’s facial expression or the way they gesture when they speak can give you insight into how they really feel, as non-verbal communication may not always line up with words spoken. A colleague may say that they are feeling fine, but have their arms crossed and seem visibly uncomfortable. This can open up an opportunity for you to check in with your colleague and offer support, and in turn increase your capacity for empathy.

Resolving conflict

Positive body language and a calm tone of voice can help de-escalate conflict in the workplace. Showing that you are open to understanding the situation and ready to find solutions to any issues can put others at ease.

If you are already a Development Zone user, you can find a range of courses related to topics we have touched on in this article, including:

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About the author

Regine joined RWA between 2021-2023 having graduated from Loughborough University with a 2:1 in Graphic Communication and Illustration. As a Digital Content Assistant, Regine used their graphic design and illustration experience to create engaging e-learning modules. 

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